Maserati sent out the Car&vintage team on a mission to create some unique content of the new Maserati MC20 heading to THE I.C.E. 2022 in St.Moritz where it met its predecessor MC12 on the frozen lake.
No location scouting, same day turnaround, live editing and publishing.
Client: Maserati
Art Director: Car&vintage
Photographer + post production: Pietro Martelletti
Lugano - St.Moritz, Switzerland / 2022